FIFA may pursue more pay-TV deals
A potential drop in revenue for TV rights sales for the upcoming 2014 Football World Cup Finals could see governing body FIFA pursue further pay TV deals for future events, according to Tim Westcott, Principal Analyst, TV Programming, IHS Technology.
He notes that FIFA’s reported revenue from sales of the 2014 finals amounts to $1.733 billion so far, with Europe accounting for 50 per cent of the total, ahead of Asia and North Africa with 22 per Read more [...]