Feedback for Weekly Sales Listing Sellers

Just about every week, I share a group of domain names that are offered for sale by a variety of top domain name brokers in a post called Weekly Brokerage Listings. The majority of the domain names brokers submit are excellent to exceptional, and many of them have prices that would pique the interest of an end user or induce a domain investor to make an offer.

In these posts, I offer other domain investors the chance to list one domain name for sale. I think this is a decent opportunity to present one well priced domain name for sale to an audience of domain investors. Unfortunately, I am frequently left scratching my head at the selection of domain names chosen to be listed for sale to this audience.

Instead of posting comments about domain name submissions and in lieu of being critical to people individually, I thought I would share some tips for the future when listing domain names for sale in the weekly post. Take these 5 suggestions for what they’re worth and feel free to let me know your thoughts, both as a reader who might buy domain names and as someone who submits domain names for sale here weekly:

  • If you have to explain what the domain name means or why it has value, you probably shouldn’t list it. Perhaps an end user will approach you one day and try to buy the domain name, but I highly doubt you are going to convince another domain investor about why a likely confusing domain name has enough value to buy it.
  • Price your domain name accordingly. Yes, there is a chance an end user buyer may happen to find your submission essentially buried in a blog post, but the vast majority of readers are domain investors looking for a deal. If you price your domain name at a silly high price, it is probably going to be ignored and it may make you look bad.
  • Don’t ask ridiculous prices for new gTLD domain names. I don’t believe a domain investor is going to fork out high 5 figures (or even close) for a new gTLD domain name. If a domain investor was going to spend that kind of money, he or she most likely would have worked out a private deal directly with the registry.
  • Follow the rules. If you can’t follow the simple rules, your listing will be deleted.

As always, your comments or criticism is welcome.